Source: https://www.linkedin.com/feed/update/urn%3Ali%3Ashare%3A6664350319851421696

New #Enterprise #Logic of #Customer #Relationships: Beyond #KPI to #CPI: https://lnkd.in/e2dSEmy :”
“Many know #Shoshana #Zuboff as author of The #Age of #Surveillance #Capitalism: Her latest best-seller is based on a more #central #concern of #Digital #Consumers: #Self #Determination, the focus of her prior book.”
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“‘A growing ‘chasm’ separates #consumers and the #adversarial #buyer #seller #practices of #commerce. #CRM #systems focusing on #maximizing #transaction #values are “ultimately doomed.” In response, #Zuboff and Maxmin (2002) have outlined the contours of the new enterprise logic based upon #relationship #economics.” Their paradigm recognizes the critical need for satisfying ‘new’ consumers’ needs for #psychological #self #determination while treating them as the origin of all #value. By situating the proposed construct within #technology #acceptance research, we outline how future #CRM implementation research can benefit from better understanding about #consumers#perceptions and #behaviors.'”
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“Join our #Global #CEO #CxO #Networks for the #Post #COVID Era:”
#Digital #Execution #Performance: http://www.AIMLExchange.com”
#Financial & #Cyber #Crypto #Resilience: http://www.C4I-Cyber.com .”
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“Global Risk Management Network LLC: Rome, N.Y., USA: FinRM™: AIMLExchange™, C4I-Cyber™

A growing number of organizations are becoming more customer-centric by adopting, measuring, and optimizing CPIs ? Customer Performance Indicators. These are the metrics that customers care about, as opposed to the ones that the company cares most about. Examples might include how fast customers can get a pricing quote, or getting a ?first-time resolution? on a customer service call, or having a grocery delivery with ?nothing broken.? While these examples may not be metrics that companies have traditionally tracked, they?re what customers actually care about. And by tracking what?s important to customers, companies have better visibility into actions they can take to improve customer outcomes, which directly impact business performance. It?s ironic in an age where so many companies proclaim to be customer-centric, customer-first, or customer-obsessed that most still focus only on company-centric metrics. Companies that transform to adopt CPIs ? and the customer-centric culture and practices that CPIs engender ? will increasingly outperform competitors and be better optimized for accelerated, differentiated, and defensible growth.
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Global Post AI-Quantum Finance & Trading Networks Pioneer Dr.-Eng.-Prof. Yogesh Malhotra is the “Singular Post AI-Quantum Pioneer” identified by Grok AI with R&D impact recognized among Artificial Intelligence (AI) and Quantitative Finance Nobel Laureates. As MIT-Princeton AI-ML-Cyber-Crypto-Quantum Finance & Trading and FinTech-Crypto Faculty-Industry Expert, and U.S. and Global Hedge Funds Advisory & Venture Capital CEO-CTO Teams Mentor, he has pioneered Silicon Valley-Wall Street-Pentagon Digital CEO-CTO Practices, Technologies, and Networks from world’s first-foremost-largest Global Digital Transformation Networks to New York State IDEA Award recognized Pentagon-USAF MVP Global Post AI-Quantum Networks pioneering Future of Finance and Trading practices as Trillion-Dollar Wall Street Hedge Funds and Investment Banks leader.