Source: https://www.linkedin.com/feed/update/urn%3Ali%3Ashare%3A6991380222784790528
How IBM Differentiates Itself in Cloud from Microsoft, Amazon, Oracle: I think #Consulting, to the point of what many of you are asking about, the nature of our consulting business is very different than some others. The bulk of our consulting business is in #digital #transformation, helping our clients move to #cloud, not just our #IBM cloud, but #AWS and #Azure and others.: #Cloud #Competitive #Strategy: https://lnkd.in/gWXfwGcx :
On recent earnings call, #CEO #ArvindKrishna cited the growing demand for the company’s consulting service: “Clients trust IBM’s deep industry expertise and co-creation approach throughout their #hybrid #cloud and #digital #transformation journeys.”
“That’s because consulting plays an integral part to our hybrid cloud thesis. It is that tip of the spear, and it drives a #multiplier #effect: it takes with it the #scale and #adoption to our #hybrid #cloud #platform, and it pulls our IBM technology through.”
The consulting business within IBM is broken into three categories: #business #transformation, #application #operations; and #technology #consulting. Krishna described the strong performance of IBM Consulting as part of the long-term plan for IBM.
We were talking about what we were seeing in the #marketplace about accelerating demand for our clients’ #digitaltransformation #journey to cloud and that we were going to invest upfront and get ahead of that demand in #skills, #capabilities, #ecosystems, and #acquisitions.
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In 1998, as world leader in #DigitalTransformation, we enabled #IBM’s global footprint in related global industry practices when #Ogilvy pitched #IBM to us as a client, in 2001 #Intel came to us for building next-generation #eBusiness #Architectures, in 2004 #Google came to us before #IPO to build its #global #footprint in related industry practices.
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